Do Purpose: Why brands with a purpose do better and matter more. (Mindfulness Books, Empowering Books, Self Help Books) (Do Books)

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Do Purpose: Why brands with a purpose do better and matter more. (Mindfulness Books, Empowering Books, Self Help Books) (Do Books) image
ISBN-10:

145217170X

ISBN-13:

9781452171708

Author(s): Hieatt, David
Edition: Illustrated
Released: Sep 04, 2018
Publisher: Chronicle Books+
Format: Paperback, 160 pages
Related ISBN: 9781907974137

Description:

This empowering handbook delivers authoritative advice on how to build a purpose-driven company, motivate employees, and connect with consumers. Written by entrepreneur and marketing expert David Hieatt, these pages offer an engaging combination of practical tips, rousing quotes from business leaders across industries, and illuminating anecdotes. Full of enlightening wisdom on how to define a company's central purpose (beyond profit), foster a strong company culture that attracts talented staff, and develop a brand story that resonates with consumers, Do Purpose is an invaluable resource for anyone with a desire to start or grow their own business.

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