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Exploding The Creativity Myth: The Computational Foundations of Linguistic Creativity

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Exploding The Creativity Myth: The Computational Foundations of Linguistic Creativity image
ISBN-10:

1441181725

ISBN-13:

9781441181725

Author(s): Veale, Tony
Released: Nov 29, 2012
Publisher: Continuum
Format: Paperback, 224 pages
Related ISBN: 9781441166371
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Description:

Karl Lagerfeld's description of his sunglasses as a 'Burqa for my eyes' drew a huge amount of commentary. But what was going on within that phrase? Why was it deemed original and contentious and what can it tell us about creativity?Taking us through cliché, metaphor, analogy, neologism and surrealism, amongst other creative tropes, Tony Veale offers a comprehensive guide to the actual processes behind linguistic creativity. By grounding his approachable examples in easy to replicate methods, the book is perfect as a resource for individual creative exploration. Anyone with an open mind and a computer and a desire to learn about how we creatively say things with words will love this book.Written by an expert in natural language generation, this deceptively simple book offers powerful tools for reconceptualising creativity.

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