Understanding Michael Porter: The Essential Guide to Competition and Strategy
Description:
Understanding Michael Porter sets the record straight, providing the first concise, accessible summary of Porter’s revolutionary thinking. Written with Porter’s full cooperation by Joan Magretta, his former editor at Harvard Business Review, this new book delivers fresh, clear examples to illustrate and update Porter’s ideas.
Magretta uses her wide business experience to translate Porter’s powerful insights into practice and to correct the most common misconceptions about themfor instance, that competition is about being unique, not being the best; that it is a contest over profits, not a battle between rivals; that strategy is about choosing to make some customers unhappy, not being all things to all customers.
An added feature is an original Q&A with Porter himself, which includes answers to managers’ FAQs.
Eminently readable, this book will enable every manager in your organization to grasp Porter’s ideasand swiftly deploy them to drive your company’s success.
Best prices to buy, sell, or rent ISBN 9781422160596
Frequently Asked Questions about Understanding Michael Porter: The Essential Guide to Competition and Strategy
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The Understanding Michael Porter: The Essential Guide to Competition and Strategy book is in average demand now as the rank for the book is 57,348 at the moment. It's quite a low rank, and the book has no significant sales on Amazon. A rank below 100,000 means roughly 1 book sale per day. At the same time, a book which is 5 years old, and still in the top 100k most of the time - that’s a book doing well.
The highest price to sell back the Understanding Michael Porter: The Essential Guide to Competition and Strategy book within the last three months was on November 13 and it was $3.67.