Deluxe: How Luxury Lost Its Luster (Thorndike Press Large Print Nonfiction Series)

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Deluxe: How Luxury Lost Its Luster (Thorndike Press Large Print Nonfiction Series) image
ISBN-10:

141040403X

ISBN-13:

9781410404039

Author(s): Thomas, Dana
Released: Jan 01, 2008
Publisher: Thorndike Pr
Format: Hardcover, 617 pages

Description:

Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don?t want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.

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