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Making the Compelling Business Case: Decision-Making Techniques for Successful Business Growth

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Making the Compelling Business Case: Decision-Making Techniques for Successful Business Growth image
ISBN-10:

1349464864

ISBN-13:

9781349464869

Author(s): Messner, W.
Edition: 1st ed. 2013
Released: Jan 01, 2013
Publisher: PALGRAVE~MACMILLAN
Format: Paperback, 462 pages
Related ISBN: 9781137340566
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Description:

Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

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