Loose-Leaf Version for Media & Culture: An Introduction to Mass Communication

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Loose-Leaf Version for Media & Culture: An Introduction to Mass Communication image
ISBN-10:

1319010555

ISBN-13:

9781319010553

Edition: Tenth
Released: Mar 27, 2015
Format: Loose Leaf, 672 pages

Description:

The #1 introduction to mass communication, Media & Culture goes beyond the basic facts and presents students with a critical and cultural perspective on the media. A unique five-step process encourages media literacy and focuses on the reciprocal relationship between the mass media and our shared culture, helping students to become active participants in the media. The current examples, compelling storytelling, and cutting-edge new design also help to keep students engaged. Now, this groundbreaking new edition has been revised from top to bottom making it a better learning tool than ever before.

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