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Essentials of Strategic Management: Pearson New International Edition

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Essentials of Strategic Management: Pearson New International Edition image
ISBN-10:

1292020903

ISBN-13:

9781292020907

Author(s): Hunger, J.
Edition: 5th edition
Released: Aug 02, 2013
Publisher: Pearson
Format: Paperback, 192 pages
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Description:

Get straight to the heart of important strategic management concepts. This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to Essentials of Strategic Management, while its brevity also makes it suitable for use in corporate and executive training programs. This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.

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