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Strategic Management: Theory and Application (2nd Edition)

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Strategic Management: Theory and Application (2nd Edition) image
ISBN-10:

1256080179

ISBN-13:

9781256080176

Author(s): Lewis, Alfred; Kipley, Dan
Edition: 2
Released: May 04, 2011
Publisher: PEARSON/LEARNING SOLUTIONS
Format: Paperback, 274 pages
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Description:

This text incorporates the numerous contributions to the field of Strategic Management with particular emphasis on the Ansoffian School pioneered by the Father of Strategic Management, Professor H. I. Ansoff.

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