Studebaker and Byers A. Burlingame: End of an Automotive Legacy

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Studebaker and Byers A. Burlingame: End of an Automotive Legacy image
ISBN-10:

0989490696

ISBN-13:

9780989490696

Author(s): Robert R Ebert
Edition: 1
Released: Feb 29, 2016
Format: Paperback, 62 pages

Description:

Using corporate documents and photographs, this book examines the last three years of the production of automobiles by the Studebaker Corporation under the leadership of Byers Burlingame. From the closing of the South Bend plants in 1963 to the end of auto production at the Hamilton, Ontario plant in March 1966, the company s decisions are analyzed from economic, management, and marketing perspectives.

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