Labels and Bottles of the Craft Spirits Industry

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Labels and Bottles of the Craft Spirits Industry image
ISBN-10:

0982405588

ISBN-13:

9780982405581

Author(s): OWENS, Bill
Released: May 30, 2011
Publisher: White Mule Press
Format: Paperback, 208 pages

Description:

There is nothing that outwardly conveys the identity of a craft distilled spirit more than its label. It is the calling card that gives the consumer a hint about what is inside the bottle. And it speaks volumes about the individuality of the distillery, the distiller who made it, and why. It is in the frontier between strict federal legal requirements and the limits of tired, traditional post-Prohibition labels where an unprecedented creativity in label design is now occurring. It is quite an exciting time in the distilled spirits industry as there are now well over 254 craft distilleries in the United States. As more distilleries are added to that list, we will continue to see a surge in creativity in both the products produced and the labels designed to grace the front of each bottle.

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