Velocity: From the Front Line to the Bottom Line

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Velocity: From the Front Line to the Bottom Line image
ISBN-10:

0976009579

ISBN-13:

9780976009573

Author(s): Dale Pollak
Released: Jan 01, 2008
Format: Hardcover, 144 pages
Related ISBN: 9780979988547

Description:

In Velocity: From the Front Line to the Bottom Line, retail automotive expert Dale Pollak reveals how dealers in today's pre-owned automotive marketplace can shift out of low gear toward accelerated profits. Today's dealers are facing increased competition brought on by Internet shopping. Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners. "The used vehicle marketplace is less giving and less forgiving than it's ever been before. Astute, investment-minded management processes are essential for today's dealers to survive and thrive," says Pollak.

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