A Clear Eye for Branding: Straight Talk on Today's Most Powerful Business Concept

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A Clear Eye for Branding: Straight Talk on Today's Most Powerful Business Concept image
ISBN-10:

097252908X

ISBN-13:

9780972529082

Author(s): Tom Asacker
Edition: First Edition
Released: Apr 30, 2005
Format: Paperback, 143 pages

Description:

A Clear Eye for Branding uses a conversational mode to help you understand how customers bring their own meaning to your brand and how the brand must constantly meet the customers' expectations in order to stay in its prime. You will see branding in new, clear ways with a renewed energy to put everyone in your organization from top to bottom, on the same path to supporting the brand.

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The A Clear Eye for Branding: Straight Talk on Today's Most Powerful Business Concept book is in very low demand now as the rank for the book is 5,783,049 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

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