Competing for the Future

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Competing for the Future image
ISBN-10:

0875847161

ISBN-13:

9780875847160

Edition: Reprint
Released: Apr 01, 1996
Format: Paperback, 384 pages

Description:

New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.

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