Corporate Image: Communicating Visions and Values (Report Ser. ; No. 1038)

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Corporate Image: Communicating Visions and Values (Report Ser. ; No. 1038) image
ISBN-10:

0823705102

ISBN-13:

9780823705108

Author(s): Conference Board
Publisher: Conference Board
Format: Paperback, 57 pages

Description:

Selected speakers at the Conference Board's 1993 Corporate Image Conference discuss strategies companies can employ in developing and implementing an image that can be most effective in the current economic and social climate.

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