Magazines: A Complete Guide to the Industry (Media Industries)

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Magazines: A Complete Guide to the Industry (Media Industries) image
ISBN-10:

0820488356

ISBN-13:

9780820488356

Edition: New
Released: Jul 04, 2006
Format: Hardcover, 211 pages
Related ISBN: 9780820476179

Description:

Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the «micro» view – individual magazines – to the «macro» view – industry trends, history, and issues – this book contains chapters on how to launch a new magazine and write a business plan.
Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.

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