Advertising, Sales, and Marketing (Field Guides to Finding a New Career)

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Advertising, Sales, and Marketing (Field Guides to Finding a New Career) image
ISBN-10:

0816075964

ISBN-13:

9780816075966

Author(s): Mondschein, Ken
Released: Jan 01, 2009
Publisher: Ferguson Pub
Format: Hardcover, 125 pages

Description:

- Career Compasses--tools that help identify important skills or qualities needed to succeed in the field
- Destination--a brief overview of the career
- You Are Here--a brief set of self-assessment questions to locate the proper starting point for a journey into this field
- Navigating the Terrain and Organizing Your Expedition--advice on ways to reach career goals
- Landmarks--specific advice tailored to readers in their 20s, 30s, 40s, 50s, and beyond
- Essential Gear--helpful tips for career changers
- Notes from the Field--interviews with professionals in the field
- Further Resources--a list of further information and trade organizations.

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