All Categories /
Business & Money /
Marketing & Sales

You Are the Brand

(8)
You Are the Brand image
ISBN-10:

0813550424

ISBN-13:

9780813550428

Author(s): Adubato PhD, Steve
Edition: None ed.
Released: Jul 06, 2011
Publisher: Rutgers University Press
Format: Hardcover, 256 pages
Find in Library

Description:

Steve Adubato's entire professional life has been about branding--learning it, living it, making mistakes at it, teaching it at several universities, while discovering how to find the fine line between shameless self-promotion and smart, strategic branding--first for himself, then for others, and now for readers interested in an honest analysis of the good and bad in practiced branding.

So, what's really in this book for you? Adubato profiles the brands of more than thirty people and companies and skillfully analyzes and dissects their strategies. His sage advice and on-target approach will help readers who:

  • Feel they have something of value to offer,
  • Are in a market-driven or aggressive environment in which their name, reputation, and persona hold the keys to their success,
  • Want their customers to buy products and services again and again,
  • Feel unappreciated in their current job,
  • Have recently lost a job or are seeking their first job out of college,
  • Are trying to get back into the workforce after years of being "out of it."

    • Let's face it--it's a tough economic world today and there's cutthroat competition. Dive into Adubato's book and get ready to turn a powerful page in life.

    Best prices to buy, sell, or rent ISBN 9780813550428

    ‌
    ‌
    ‌

    Frequently Asked Questions about You Are the Brand

    You can buy the You Are the Brand book at one of 20+ online bookstores with BookScouter, the website that helps find the best deal across the web. Currently, the best offer comes from ‌ and is $‌ for the ‌.

    The price for the book starts from $5.99 on Amazon and is available from 20 sellers at the moment.

    If you’re interested in selling back the You Are the Brand book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.

    As for the You Are the Brand book, the best buyback offer comes from ‌ and is $‌ for the book in good condition.‌

    ‌‌‌‌‌‌‌‌‌‌

    The You Are the Brand book is in very low demand now as the rank for the book is 3,458,051 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

    Not enough insights yet.