Issues Management: Corporate Public Policymaking in an Information Society
Description:
In this paperback edition of a landmark volume, the authors have made the first in-depth analysis of a new management technique from the standpoint of communication theory. This book is a major contribution to the development of issues management, created for the benefit of senior executives. The authors have created a new issues management communication model, which is both an important contribution to theory and an excellent guide for the practitioner.
Best prices to buy, sell, or rent ISBN 9780803936096
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