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The Intentional Entrepreneur: Bringing Technology and Engineering to the Real New Economy

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The Intentional Entrepreneur: Bringing Technology and Engineering to the Real New Economy image
ISBN-10:

0765614146

ISBN-13:

9780765614148

Author(s): Bodde, David L.
Released: Apr 30, 2004
Publisher: Routledge
Format: Hardcover, 240 pages
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Description:

The Intentional Entrepreneur will help technology professionals and student of business, engineering, or science learn the art of entrepreneurship. David Bodde emphasizes the real-world experience of men and women who are creating new ventures that will survive in the post-bubble economy. The book adds structure and context to its stories with chapters interpreting recent research on business models, marketing, new venture finance, and intellectual property. Unlike most books on entrepreneurship, The Intentional Entrepreneur gives special emphasis to technology markets throughout.

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