The McDonaldization of Society: New Century Edition

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The McDonaldization of Society: New Century Edition image
ISBN-10:

0761986278

ISBN-13:

9780761986270

Author(s): Ritzer, George
Edition: 3rd
Released: Feb 01, 2000
Format: Hardcover, 296 pages

Description:

One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today′s readers in a way that few books have been able to do. It is ideal for use in a wide range of undergraduate courses and will be of equal interest to anyone interested in social criticism. This book links a large number of social phenomena to McDonaldization, some which are directly affected by the principles of the fast-food restaurant and others where the effect is more indirect.

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