Securing Home and Business: A Guide to the Electronic Security Industry

Securing Home and Business provides the most practical information available on safekeeping buildings such as homes, malls, office parks, retail manufacturers and restaurants. Taken from interviews with professional burglars, this book describes where intrusions most often occur, how burglars are most likely to enter the premises and the burglar's most common actions taken once on the premises. Additionally, Securing Home and Business contains essential marketing and management strategies needed by security professionals, including how to market security services, how to approach potential customers, the nature of customer relations, device selection and placement.Essential marketing and management strategies needed by security professionalsHow to market security servicesHow to approach potential customers