Innovative Marketing Communications (Events Management)
Description:
With a strong practical underpinning, Innovative Marketing Communications for Events Management emphasises to event managers the importance of effectively integrating a range of tools and techniques to communicate the event and provides them with a better understanding of how a variety of private and public sector organisations can use events within their communication strategies.
* How to effectively integrate the range of marketing tools and techniques to communicate and promote events
* How organisations can use events within their communication strategies in order to improve their organisational marketing
* How and why communications strategies need to be included in the overall plan for effective and successful long term planning
Best prices to buy, sell, or rent ISBN 9780750663618
Frequently Asked Questions about Innovative Marketing Communications (Events Management)
The price for the book starts from $8.61 on Amazon and is available from 19 sellers at the moment.
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The Innovative Marketing Communications (Events Management) book is in very low demand now as the rank for the book is 7,014,533 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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