Tactical Seo: The Theory and Practice of Search Marketing
Description:
Search engine optimization (SEO) is an increasingly critical tool for digital marketers. Tactical SEO explains how to understand the opportunities, challenges, and values that SEO can bring to companies in the long term. Chapters explore: what SEO is and why it matters; understanding Google; the symbiotic nature of Google and SEO; why other search engines matter; the restraints of process-driven SEO and the value of opportunity; supporting longevity with search ripples; thinking about SEO in terms of value, rather than ROI; building SEO expertise in-house versus outsourcing; evaluating success in search marketing; and planning for the future.
Best prices to buy, sell, or rent ISBN 9780749477998
Frequently Asked Questions about Tactical Seo: The Theory and Practice of Search Marketing
The price for the book starts from $23.96 on Amazon and is available from 4 sellers at the moment.
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The Tactical Seo: The Theory and Practice of Search Marketing book is in very low demand now as the rank for the book is 11,551,884 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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