Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
Description:
A practical and timely handbook for modern-day sales managers explains how to transform key accounts, in both domestic and global markets, into business success, providing step-by-step guidelines for developing strategy, managing a sales force, analyzing key accounts, and more. 12,500 first printing.
Best prices to buy, sell, or rent ISBN 9780743211888
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