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Goal Posts: The 1962 Post Cereal Football Card Promotion

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Goal Posts: The 1962 Post Cereal Football Card Promotion image
ISBN-10:

069208293X

ISBN-13:

9780692082935

Author(s): Marks, Ken
Released: Feb 27, 2018
Publisher: Ken Marks
Format: Paperback, 114 pages
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Description:

Fred K. Smart, Group Product Manager for Post Cereals, received a correspondence from a gentleman suggesting that Post consider the use of football cards on cereals. Though the idea was not immediately implemented, the concept triggered an idea which eventually led to the 1961 Baseball Card Promotion; based on the success of that promotion, the idea to print football cards on the cereals was revisited and the 1962 Post Cereal Football Card Promotion was born. This book is the first of its kind, not only explaining the entire General Foods promotion, but is a handbook for the avid Post football collector describing the cards, panels, Master Set Distribution and Descriptions (which cards were on which cereals), set anomalies, and promotion strategies. It’s a book you’ll not want to put down …

Best prices to buy, sell, or rent ISBN 9780692082935

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Frequently Asked Questions about Goal Posts: The 1962 Post Cereal Football Card Promotion

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The Goal Posts: The 1962 Post Cereal Football Card Promotion book is in very low demand now as the rank for the book is 3,232,777 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

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