The Clickable Corporation: Successful Strategies for Capturing the Internet Advantage
0684855534
9780684855530
Description:
Case studies of twenty-five companies that have designed successful Internet projects mark a comprehensive discussion of the marketing possibilities offered by the Internet, based on Arthur Anderson's "Best Practice" techniques, and includes inventive and practical advice. 20,000 first printing.
Best prices to buy, sell, or rent ISBN 9780684855530
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