Winning Elections: A Handbook in Modern Participatory Politics

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Winning Elections: A Handbook in Modern Participatory Politics image
ISBN-10:

0673980782

ISBN-13:

9780673980786

Author(s): Simpson, Dick
Edition: 1
Released: Jan 18, 1997
Publisher: Pearson
Format: Paperback, 320 pages

Description:

This is a unique primer on the actual process of running campaigns, from the most local to the national level. Provides a thorough handbook, but also covers the vexing issues of today's campaigns - PAC money, the media, negative campaigning, fundraising, etc.

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