Realizing E-Business With Application Service Providers

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Realizing E-Business With Application Service Providers image
ISBN-10:

0672320533

ISBN-13:

9780672320538

Author(s): Columbus, Louis
Edition: First Edition
Released: Aug 18, 2000
Publisher: Sams.
Format: Paperback, 350 pages
Related ISBN: 9780789724083

Description:

A guide for small-to-medium enterprise business executives and technology managers and strategists. Defines core concepts and building blocks of e-business, focusing on market dynamics that drive the development of the application service provider (ASP) model, and provides an understanding of opportunities in this area. Describes major players in the ASP space, tells how to design and implement a complete e-business strategy using ASP, and presents case studies to illustrate each major component of the ASP model. The author is senior director of market research and analysis for a leading ASP serving small businesses. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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