Speed & Scale: An Action Plan for Solving Our Climate Crisis Now
Description:
Product Description
#1 bestselling author and acclaimed venture capitalist John Doerr reveals a sweeping action plan to conquer humanity’s greatest challenge: climate change.
In 2006, John Doerr was moved by Al Gore’s
An Inconvenient Truth and a challenge from his teenage daughter: “Dad, your generation created this problem. You better fix it.” Since then, Doerr has searched for solutions to this existential problem—as an investor, an advocate, and a philanthropist. \nFifteen years later, despite breakthroughs in batteries, electric vehicles, plant-based proteins, and solar and wind power, global warming continues to get worse. Its impact is all around us: droughts, floods, wildfires, the melting of the polar ice caps. Our world is squarely in a climate crisis and on the brink of a climate disaster. \nYet despite our state of emergency, climate change has yet to be tackled with the urgency and ambition it demands. More than ever, we need a clear course of action. \nWhat if the goal-setting techniques that powered the rise of today's most innovative organizations were brought to bear on humanity's greatest challenge? Fueled by a powerful tool called Objectives and Key Results (OKRs), SPEED & SCALE offers an unprecedented global plan to cut greenhouse gas emissions before it’s too late. Used by Google, Bono’s ONE foundation, and thousands of startups the world over, OKRs have scaled ideas into achievements that changed the world. With clear-eyed realism and an engineer’s precision, Doerr identifies the measurable OKRs we need to reduce emissions across the board and to arrive by 2050 at net zero—the point where we are no longer adding to the heat-trapping carbon in the atmosphere. \nBy turns pragmatic and inspiring, SPEED & SCALE intersperses Doerr’s wide-ranging analysis with firsthand accounts from Jeff Bezos, Christiana Figueres, Al Gore, Mary Barra, Bill Gates, and other intrepid policy leaders, entrepreneurs, scientists, and activists. A launchpad for those who are ready to act now, this book is geared to leaders in every walk of life. With a definitive action plan, the latest science, and a rising climate movement on our side, we can still reach net zero before it is too late. But as Doerr reminds us, there is no more time to waste.
Review
“This book is a critical blueprint for anyone looking to take concrete steps to reach net-zero emissions. Unlike many who simply issue ambiguous long-dated pledges to help solve the climate crisis, John Doerr understands the urgent need to ACT quickly and decisively. With Speed & Scale, he combines his extensive experience as a legendary technology expert and investor with his tried-and-true management methods to put forward a clear, detailed, and comprehensive plan for climate action exactly when we need it most.”
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Al Gore, former U.S. Vice President\n"John Doerr is a man with a plan for our planet – and boy do we need one. Keep away if you don’t think commerce can play a creative role… or want deep dive analytics from someone who is always measuring what matters. He matters."
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Bono\n"John Doerr is the world’s leading mind on turning truly audacious goals into objectives and key results. In this culminating contribution, he performs an inspired act of world leadership: plying his craft to create a comprehensive plan to tackle one of the most vexing challenges in human history."
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Jim Collins, author of
Good to Great and
Built to Last\n"With personal insight and visionary foresight, Doerr provides us with a practical guide for both public and private sector participation in decarbonizing the global economy, a task as challenging as it is urgent."
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Christiana Figueres, former executive secretary of the UN Climate Change Convention\n"
Speed & Scale is critical reading for anyone who wants to take action on the most important issue of our time: climate change. It's a challenge that feels impossible to solve, but John Doerr outlines a clear path forward and how we
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