The changing environment of business: A managerial approach

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The changing environment of business: A managerial approach image
ISBN-10:

0534030416

ISBN-13:

9780534030414

Author(s): Starling, Grover
Edition: 2nd
Released: Jan 01, 1984
Publisher: Kent Pub. Co.
Format: Hardcover, 641 pages

Description:

This text presents a view of an ever-changing field of the business environment with an analytical, problem-oriented approach. As well as covering traditional topics, this book includes coverage of practical, action-oriented topics, such as: creating value with technology - a guide for the non-technical manager; the international environment, and knowledge management through the use of text and cases. It is intended for use with business and its environment courses at MBA and executive MBA programmes but is also appropriate for undergraduate business and society courses.

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