Menu: Pricing and Strategy
Description:
Now in its fourth edition, this popular guide to designing and pricing menus has even more information that will help turn your ordinary menu into a merchandising and cost control tool. Two of the industry's top hospitality educators, Jack Miller and Dave Pavesic, have teamed up to make this new edition the best book available on menu pricing and design. This revised edition includes New sections on the history of the restaurant industry The psychology of menu pricing and design How to write menu copy Use of coupons and discounts Demand and market driven pricing Menu sales mix analysis Expanded glossary of menu terms
Best prices to buy, sell, or rent ISBN 9780471287476
Frequently Asked Questions about Menu: Pricing and Strategy
The price for the book starts from $37.75 on Amazon and is available from 22 sellers at the moment.
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As for the Menu: Pricing and Strategy book, the best buyback offer comes from and is $ for the book in good condition.
The Menu: Pricing and Strategy book is in very low demand now as the rank for the book is 2,844,495 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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