The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today's Top Marketers

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The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today's Top Marketers image
ISBN-10:

0471213772

ISBN-13:

9780471213772

Edition: 1
Released: Nov 14, 2002
Publisher: wiley
Format: Hardcover, 252 pages
Related ISBN: 9780471434269

Description:

  • Discusses the newest marketing concepts.
  • The Guru name is synonymous with expert, candid advice.
  • The Guru format provides an easy reference to a wide range of ideas and practices.

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