Celebrity Sells

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Celebrity Sells image
ISBN-10:

0470868503

ISBN-13:

9780470868508

Author(s): Pringle, Hamish
Released: May 21, 2004
Publisher: wiley
Format: Paperback, 352 pages

Description:

Celebrities have always captured the imagination of the public. In today's age of consumerism, their ability to influence our behaviour can be seen worldwide.

Harnessing this power can reap huge rewards for business ― the Jamie Oliver campaign helped turn around Sainsbury?s fortunes, with the return on investment estimated at £27.95 for every advertising pound spent; sales of Walker?s Crisps increased by 105% thanks to Gary Lineker; One to One re-launched its brand with stars including Kate Moss and Elvis Presley.

Celebrity Sells demonstrates the awesome power of famous names, when skilfully used, to sell brands and offers practical advice on how to develop and advertise a brand using celebrities, including:

  • How to choose the right celebrity for your brand
  • How to build your brand using a celebrity
  • How to manage relationships with celebrities
  • How to protect celebrity and brand reputation

Best prices to buy, sell, or rent ISBN 9780470868508




Frequently Asked Questions about Celebrity Sells

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The price for the book starts from $7.98 on Amazon and is available from 26 sellers at the moment.

If you’re interested in selling back the Celebrity Sells book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.

As for the Celebrity Sells book, the best buyback offer comes from and is $ for the book in good condition.

The Celebrity Sells book is in very low demand now as the rank for the book is 7,617,466 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

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