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100 Great Copywriting Ideas: From Leading Companies Around the World (100 Great Ideas)

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100 Great Copywriting Ideas: From Leading Companies Around the World (100 Great Ideas) image
ISBN-10:

0462099733

ISBN-13:

9780462099736

Author(s): Maslen, Andy
Released: Dec 01, 2010
Publisher: Marshall Cavendish Intl
Format: Paperback, 209 pages
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Description:

Are you looking for a great idea or some inspiration to make your marketing and sales literature more effective and cutting edge? Do you need words to move and inspire your employees, shareholders or customers?Words are powerful in any business, but only if you use and implement them in the right way. This book contains 100 great copywriting ideas, extracted from the world s best companies Each copywriting idea is succinctly described and is followed by advice on how it can be applied to the reader s own business situation. A simple but potenitally powerful book for anyone seeking new inspiration and that killer application.

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