The Invisible Touch: The Four Keys to Modern Marketing

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The Invisible Touch: The Four Keys to Modern Marketing image
ISBN-10:

0446524174

ISBN-13:

9780446524179

Author(s): Beckwith, Harry
Edition: First Edition
Released: Mar 01, 2000
Publisher: WARNER BOOKS
Format: Hardcover, 256 pages

Description:

This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.

Best prices to buy, sell, or rent ISBN 9780446524179




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