What News?: The Market Politics and the Local Press (Communication and Society)
Description:
Popular perceptions of the local press in Britain centre around images of newspapers printed on old-fashioned machinery, filled with reports of courts, councils, fetes and jumble sales, and the births, marriages and deaths of local citizens. Bob Franklin and Dave Murphy argue that this perception is long out-of-date. With almost 1800 titles, including paid and free, morning, evening and weekly newspapers, the local press is a highly significant component both in local media networks and in the context of the British press as a whole. Many papers combine substantial circulation figures with high levels of advertising revenue and are likely to be the single most important source of news for many households in the area. And the local press can provide a relatively open and pluralistic forum for political debate. "What News?" examines recent developments which have radically altered many aspects of the organization, production and content of the local press, such as the rapid growth of free newspapers and the introduction and application of new printing technology. This book should be of interest to students and teachers of media and communication studies.
Best prices to buy, sell, or rent ISBN 9780415040495
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