The Way Of The Guerrilla: Achieving Success and Balance as an Entrepreneur in the 21st Century (Guerrilla Marketing)

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The Way Of The Guerrilla: Achieving Success and Balance as an Entrepreneur in the 21st Century (Guerrilla Marketing) image
ISBN-10:

0395924782

ISBN-13:

9780395924785

Edition: First, 1st printing
Released: Oct 21, 1998
Publisher: Harper Business
Format: Paperback, 246 pages
Related ISBN: 9780395770184

Description:

In The Way of the Guerrilla, Levinson guides both new and seasoned business owners into the next century. He prepares them for the inevitable changes and helps ensure their continued business and personal success. Levinson covers everything from preparing a focused mission statement and hiring responsible employees to delegating effectively, responding to technological advances, and sustaining flexibility. By following The Way of the Guerrilla, enlightened and successful entrepreneurs will discover that a balanced life -- involving more free time, stronger family ties, care for the community and environment, and creative stimulation -- is the means to achieving emotional and financial success.

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