The Delta Project: Discovering New Sources of Profitability in a Networked Economy (Discovering Sources of Value in the New Discovering New Sour)
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Emerging from the authors' work with companies such as Coca-Cola, Motorola, 3M, General Motors and Unilever, The Delta Projec t provides a unique model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of 'bonding', 'complementors' and 'customer lock-in' this book provides a fundamental shift in the way we think about competitive positioning.
Best prices to buy, sell, or rent ISBN 9780333962459
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- The Delta Project: Discovering New Sources of Profitability in a Networked EconomyHax, A.; Wilde, D.Edition:2001ISBN-13:9780312240462
- El Proyecto Delta: Estrategias Para Hacer Mas Rentables las Empresas en el Mundo de Hoy / The Delta Proyect (Spanish Edition)Arnoldo C. HaxISBN-13:9789580473220
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