Corporate-speak (Macmillan Business)
Description:
While there is substantial anecdotal evidence to indicate that language is one of the key determinants of corporate culture and that it plays a critical role in the management of change, very little has been written about this for the general business reader based upon practical experience. This book will be a powerful tool for business people, consultants and students for analysing and managing change within a business. It includes case study material.
Best prices to buy, sell, or rent ISBN 9780333674772
Frequently Asked Questions about Corporate-speak (Macmillan Business)
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