Business Communication

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Business Communication image
ISBN-10:

0324375530

ISBN-13:

9780324375534

Edition: 15
Released: Mar 12, 2007
Format: Hardcover, 543 pages

Description:

For more than six decades, Lehman and DuFrene's BUSINESS COMMUNICATION has established itself as the authoritative standard in the field. Marked by a concise, coherent writing style, enriched with an abundance of model documents, and organized around a unique and effective Strategic Forces Model that translates communication theory into applied best practices, the text has consistently proven its value to both instructors and students. This new edition is a dynamic response to changing expectations in both the business communication course and the workplace. The learner-centered format and new features of this edition effectively link the text with the latest teaching and learning technologies.

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