Study Guide for Hoffman's Marketing Principles and Best Practices

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Study Guide for Hoffman's Marketing Principles and Best Practices image
ISBN-10:

032431504X

ISBN-13:

9780324315042

Edition: 3rd
Released: Jan 19, 2005
Format: Paperback, 176 pages

Description:

The Study Guide is designed to enhance student understanding and provide additional practice applying chapter concepts. Each chapter includes a summary of learning objectives, experiential exercises, Internet activities, and in-depth quizzes on chapter content and vocabulary.

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