Principles of Economics and Gottheil X-tra! CD-ROM

This text conveys the principles of economics in a superb conversational style that engages students in the material unlike any other text. By appealing to students' interests and language; using familiar stories, illustrations, and scenarios and a direct-to-student writing style; and a narrative built on questions, the distance is lessened between the student and the unfamiliar concepts of economics. The book also maintains a focus on presenting basic concepts in depth and developing economic analysis step-by-step, rather than covering hundreds of topics superficially. With this book, students are discouraged from simply memorizing facts and are engaged in active learning.