Strategic Management: Building and Sustaining Competitive Advantage
Description:
This strategic management text focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics. This book has mini-cases within each chapter and is filled with current real-world applications.
Best prices to buy, sell, or rent ISBN 9780324006995
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