Intellectual Property: Money and Power in a New Era, 2012 Ed.
Description:
Whether it's the trade secrets of a hedge fund s algorithms, the copyrights or patents underlying the smart phone, the trademarks that protect well-known brands, intellectual property bastes the modern economy. Brimming with entertaining anecdotes drawn from real-life cases gone awry, this title elucidates a confusing subject and arms readers with the tools they need to prevent common and costly mistakes in everyday business interactions. Intellectual property law impacts virtually all modern businesses; this book will equip those individuals and companies looking to compete and survive into today s technology-driven economy.
Best prices to buy, sell, or rent ISBN 9780314604989
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