The rhetoric of economics (Rhetoric of the human sciences)

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The rhetoric of economics (Rhetoric of the human sciences) image
ISBN-10:

0299103803

ISBN-13:

9780299103804

Edition: First Edition
Released: Jan 01, 1985
Format: Paperback, 209 pages

Description:

A classic in its field, this pathbreaking book humanized thescientific rhetoric of economics to reveal its literary soul.Economics needs to admit that it, like other sciences, works with metaphors and stories. Its most mathematical and statistical moments are properly dominated by comparison and narration, that is to say, human persuasion. The book was McCloskey's opening move in the development of a humanomics, and unification of the sciences and the humanities on the field of ordinary business life.

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