RHETORICAL CRITICISM. A Study in Method.

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RHETORICAL CRITICISM. A Study in Method. image
ISBN-10:

0299075508

ISBN-13:

9780299075507

Author(s): Black, Edwin
Edition: First Edition
Released: Jan 01, 1978
Format: Hardcover, 177 pages
Related ISBN: 9780299075545

Description:

Winner, Speech Communication Association Award for Distinguished ScholarshipThis is a book that, almost singlehandedly, freed scholars from the narrow constraints of a single critical paradigm and created a new era in the study of public discourse. Its original publication in 1965 created a spirited controversy. Here Edwin Black examines the assumptions and principles underlying neo-Aristotelian theory and suggests an alternative approach to criticism, centering around the concept of the "rhetorical transaction." This new edition, containing Black's new introduction, will enable students and scholars to secure a copy of one of the most influential books ever written in the field.

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