The Business of Tourism (9th Edition)

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The Business of Tourism (9th Edition) image
ISBN-10:

0273755145

ISBN-13:

9780273755142

Edition: 9
Released: Jun 08, 2012
Format: Paperback, 800 pages

Description:

The most current and comprehensive introductory tourism text on the market.


· The 'Future' boxed feature covers the main themes and trends in tourism and makes some predictions of how things may change in the industry.

· A large bank of in-depth case studies covering key tourism campaigns from around the world.

· Completely updated to cover some of the new and emerging topics including the volatility of oil prices, and dark tourism.

· New coverage on Business Tourism and Visitor Management.

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