Research Methods for Business Students

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Research Methods for Business Students image
ISBN-10:

0273620177

ISBN-13:

9780273620174

Author(s): Mark Saunders
Released: Jan 01, 1996
Format: Paperback, 448 pages

Description:

This new textbook provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making best use of information technology where appropriate. Using real-life case studies and student activities, it gives an insight into the realities of undertaking business research whilst guiding them through the process, which the students could use for their dissertation or any major project.

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