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Managerial Economics: Applied Microeconomics for Decision Making (Irwin Publications in Economics)

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Managerial Economics: Applied Microeconomics for Decision Making (Irwin Publications in Economics) image
ISBN-10:

0256059144

ISBN-13:

9780256059144

Author(s): Smithson, Charles W.; Maurice,S. Charles
Edition: 3rd
Released: Nov 01, 1987
Publisher: McGraw-Hill Companies
Format: Hardcover, 662 pages
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Description:

Maurice Thomas’ Managerial Economics teaches students how to use microeconomic theory to analyze business decisions. In a clear and engaging writing style, the 7th edition explores the current market forces that create both opportunities and constraints for business enterprises. The book has enjoyed success in part because of its mid-level rigor. This edition also features a stronger emphasis on international perspectives and updated examples from today’s high-tech economy. Strategic decision making in oligopoly markets has been modernized.

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