Professional Web Video: Plan, Produce, Distribute, Promote and Monetize Quality Video

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Professional Web Video: Plan, Produce, Distribute, Promote and Monetize Quality Video image
ISBN-10:

0240815092

ISBN-13:

9780240815091

Edition: 1
Released: Nov 23, 2010
Publisher: Routledge
Format: Paperback, 292 pages
Related ISBN: 9781138407459

Description:

Add professional-level video to your Web communications toolbox with a complete understanding of the process, potential and limitations of Web video. Step up from the mini-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for every other communication program element. Audio, lighting, editing, encoding, are just a few of the essentials you learn how the pros produce top notch video for the Web. The companion Web site includes planning and production templates, demo files, and blog updates to help you put it all to work for you on a daily basis.

* Production management from soup to nuts in an accessible form

* Full color presents lively, engaging illustrations of the professional team executing every facet of the job

* Companion web site featuring planning and production templates, demo files, and blog updates

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